Native Mobile Application Fundamentals

Mobile Marketing

Mobile applications are driving innovation for the mobile marketing space. It is now critical for digital marketers to understand how mobile applications can dominate over mobile websites, and the potential that innovation in this space has in improving your mobile marketing strategy. In this class, you will learn the fundamentals of mobile applications and how to get started with incorporating them into your digital marketing mix.

You Will Learn

  • The relationship opportunities that mobile apps create
  • The advantage of mobile apps over mobile sites
  • The dominant app model you need to know.
Instructor: Dave Wieneke

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