Channel Strategies To Avoid Getting Lost With Your Content Marketing Program

Boost your content marketing performance.

How To
33 min
Content Marketing

Blogs, infographics, personas, white papers, key opinion leaders, influencers, Facebook Likes, podcasts, editorial calendars, Twitter. The list goes on and on. Getting a content marketing strategy off the ground is no easy task. Being successful is even harder. Discover the simplified channel strategies real companies use to help drive sales, engagement, retention, leads and positive customer behavior.

You Will Learn

  • How to integrate paid media and public relations with your content strategy to increase qualified sales opportunities
  • Proven advice for driving more website page views, unique visitors and traffic to content from social networks
  • How a B2B marketing team has quickly built an effective content marketing program that drives meaningful business results
Instructor: Rob Yoegel

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Small Business Marketing Consultant