Creating a Results-Driven Online Marketing Strategy

Learn the essential features of an online marketing strategy.

Strategy & Planning
26 min
New Releases

Not only is it critical for digital marketers to create an organized strategy to meet online marketing goals, but also to ensure that it includes several key components. In this class, you will learn the essential features of an online marketing strategy. You'll learn the steps you should be taking in building your online market strategy, and which particular components should be incorporated to start seeing results.

You Will Learn

  • Mistakes to avoid when creating an online marketing strategy
  • The essentials of digital brand communications
  • Which investments you should focus on
  • How to prioritize key activities to invest in
Instructor: Dave Chaffey

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