How to Measure the ROI of Your Content Marketing

How To
48 min
Content Marketing

Think you can't measure the ROI of your content marketing efforts? Think again. This class will reveal how to effectively predict, prove and measure the ROI of your content marketing efforts, and put the data you gather into action.

You Will Learn

  • Find the long term yield of your content marketing
  • Make content marketing become your most productive channel
  • Prove the worth of content marketing to your management team
Instructor: Adam Proehl

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My OMI subscription makes it easy for me to stay on top of what's working now in digital. As a small business marketer, I wear many hats — from managing email, to search, to social media, and more — and thanks to my OMI subscription, I am able to successfully execute these campaigns and increase sales for my company and my clients.   

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Small Business Marketing Consultant