Personal Branding: Content Production

Create content for your personal brand.

30 min
Content Marketing

Once you have defined your personal brand, you must create the message that communicates who you are, in other words, produce content. This second class in this three focuses on the topic of creating the content that is consistent with your previously defined brand, known as content production.

Topics we will cover include keyword research, finding your audiences, listening to your audiences, developing a content production process around strategic topics, using modern IT tools to more easily production modern marketing content, and the use of applicable social media tools for content production as well as distribution. 

You Will Learn

  • Importance of Keyword Research
  • Finding where and listening to your audiences
  • Developing a content production process around strategic topics
  • Using modern tools for modern marketing
  • using social media to create content¬†
Instructor: Tom King

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