Master the keyword research process with this comprehensive class.
In this class, you’ll learn what kind of information keyword research can give you, including how to both drive traffic to and convert traffic from your website with keyword research. From how to choose the best keywords to tools and tactics for brainstorming and refining your seed keyword list, this lesson will prepare you to take charge of this critical SEO function in your company today. You’ll also learn all about link building, which can bolster your search rankings, your brand awareness and, ultimately, conversions.
My OMI subscription makes it easy for me to stay on top of what's working now in digital. As a small business marketer, I wear many hats — from managing email, to search, to social media, and more — and thanks to my OMI subscription, I am able to successfully execute these campaigns and increase sales for my company and my clients.