B2B Social Visual Storytelling on Instagram, Pinterest & Tumblr

Engage your audience with visual storytelling.

How To
42 min
Social Media Marketing

B2B social media marketing classes demonstrate how B2B digital marketers can more effectively deliver their brand message and tell their brand’s story with the help of visual tools through social media platforms. By quickly allowing your target audience to see and understand your brand message, visual story telling improves customer engagement. Studies have shown that 90% of information processed by the brain is visual, indicating that customers can connect more easily with visual brand messages. The use of infographics, memes, or photos helps consumers absorb the content more quickly while also improving message retention. This B2B social media marketing class, B2B Visual Story Telling, Instructed by Lisa Buyer, demonstrates how B2B marketers can use visual social media marketing platforms to tell their brand’s story and raise awareness of the brand message.

You Will Learn

  • What visual storytelling is, and how B2B marketers can use it
  • Proven strategies and tactics to visually engage a B2B audience using platforms such as Pinterest, Instagram, Facebook and Tumblr
  • How to find and create effective visual content 
  • How visual content can help you achieve your marketing objectives
Instructor: Lisa Buyer

Start Learning Today.

Join over 41,000 Professionals improving their skills, career, and digital ROI.

Get instant access to every class.

My OMI subscription makes it easy for me to stay on top of what's working now in digital. As a small business marketer, I wear many hats — from managing email, to search, to social media, and more — and thanks to my OMI subscription, I am able to successfully execute these campaigns and increase sales for my company and my clients.   

Anna Lucia Novak

Small Business Marketing Consultant