Pinterest marketing classes can provide social media marketers with the skills to reach out to their target audience through image-based marketing. As marketing moves from text-based to image-based marketing, brands and retailers who can use Pinterest marketing strategies successfully to drive engagement and traffic by actively appealing to their most influential Pinterest followers often see strong returns on their efforts. A smart Pinterest strategy allows marketers to present information in image format to attract the right prospects and customers. Furthermore, businesses can curate image content based on their customers’ needs, engaging with known audiences through Pinterest advertising. Social media marketers who know how to strategically integrate Pinterest into a digital marketing campaign can see measurable marketing results in the form of shares and repins. This Pinterest marketing class, Pinterest Promotions Perfected: Best Practices for Success, instructed by Apu Gupta, shows how to successfully integrate Pinterest into your digital marketing effort.
My OMI subscription makes it easy for me to stay on top of what's working now in digital. As a small business marketer, I wear many hats — from managing email, to search, to social media, and more — and thanks to my OMI subscription, I am able to successfully execute these campaigns and increase sales for my company and my clients.