How To Set Up Testing on Google Analytics

Use analytics testing to capture the right data.

32 min
Web Analytics & Testing

While having a strong knowledge of setting up web analytics tags is helpful, it is very important to test your tags to ensure you're capturing the right data. This class will show you exactly why testing is so important and step by step instructions on how to develop a testing plan, check your source code, recommended tools for testing and analyzing your reports.

You Will Learn

  • How to test tags
  • How to troubleshoot web analytics tagging issues
  • Strategies to avoid analytics errors from occurring
  • How to check if web analytics data is accurate
Instructor: Morgan Vawter

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