Allen has worked with SMB and premium customers at Microsoft, and has a passion for driving exciting PPC results. He has worked extensively across Bing Ads and Google Adwords, and enjoys connecting data to tell rich stories in search, and across the industry. More often than not, you can find Allen with other coworkers "nerding" out over Excel and finding new insights from seemingly routine data.
My OMI subscription makes it easy for me to stay on top of what's working now in digital. As a small business marketer, I wear many hats — from managing email, to search, to social media, and more — and thanks to my OMI subscription, I am able to successfully execute these campaigns and increase sales for my company and my clients.