• bratt

Erik Bratt

VP Marketing Communications,  Tealium

Erik Bratt brings more than 20 years of digital marketing and strategic communications experience. Erik joined Tealium in early 2012, helping build the company into a global market leader for enterprise tag management. He previously worked at Microsoft, where led digital marketing and PR strategy, while also launching corporate-wide privacy and security initiatives. Prior to that, Erik was the Director of Communications at WebSideStory (Adobe Systems), a SaaS-based web analytics pioneer, helping lead the company to a successful IPO in 2004. He started his career as a business journalist for The San Diego Union-Tribune. Erik holds a B.A. in Journalism from San Diego State University.

  • New Releases, Integrated & Digital Marketing
    Marketers are consistently overwhelmed by an ever-increasing array of new digital marketing technology and tools. The challenge has become both delighting customers and driving results when technology becomes a burden, To generate the best results, marketers need to remain agile and in control. Tag management is a new class of application that enables marketers to launch campaigns faster and easier,...
    Erik Bratt  •  15 min  •  Intermediate  •  Strategy & Planning
    4

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