For nearly 12 years, Jason has produced research solutions and analytics yielding actionable insights into media usage and consumer trends for a variety of the world’s largest advertisers. . He has worked with an array of data sources; tapping into existing syndicated resources, behavioral data and primary research used to answer clients burning questions and enable actionable media plans. Jason has been instrumental in developing learning agendas and measuring business success for companies such as Abbott, Allstate, American Family Insurance, Disney, Motorola, Nestle USA, Kellogg’s, Kraft Foods, Procter & Gamble, Jim Beam, Kimberly Clark, Anheuser-Busch and many other advertisers.
My OMI subscription makes it easy for me to stay on top of what's working now in digital. As a small business marketer, I wear many hats — from managing email, to search, to social media, and more — and thanks to my OMI subscription, I am able to successfully execute these campaigns and increase sales for my company and my clients.