Publicidad digital y afiliados


All Publicidad digital y afiliados Classes

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  • Mobile Marketing, Search Engine Marketing, Publicidad digital y afiliados
    You’ve decided to dedicate PPC resources to mobile. So what do you need to do to optimize your strategy and tactics? Find out in this class.
    30 min  •  Élémentaire  •  Conceptos básicos
  • Analítica web y Testing, Publicidad digital y afiliados, Digital BtoB
    They’ve found you. Now give them what they want and show them the path to buying from you by providing a point of entry for those who have decided to click on your ad. Having a dedicated landing page for your PPC prospects is the key to converting them, so your course continues with an overview of the all-important...
    38 min  •  Intermédiaire  •  Optimización
  • Analítica web y Testing, Publicidad digital y afiliados
    In today's digital world we are awash with data, but do you understand how much you have, what you can source, how to make it actionable and who else is making a profit from it? CMOs have come to realize that data is critical but are rarely using it to its full potential because they lack some of the basic...
    37 min  •  Intermédiaire  •  Optimización
  • Publicidad digital y afiliados
    This class will cover what affiliate marketing is, why affiliate recruitment is so important and 14 recruitment strategies that work!
    36 min  •  Intermédiaire  •  Optimización
  • Marketing en redes sociales, Publicidad digital y afiliados, Digital BtoB
    Search marketing has long proven its effectiveness in generating conversions. However, it’s lacked one main component to truly make the ads even more effective – demographic targeting. On the other hand, social network advertising on properties such as Facebook and LinkedIn provides high quality demographic targeting capabilities. But while social network ads often lead to engagement, they have often shown...
    43 min  •  Avancé  •  Optimización
  • Search Engine Marketing, Publicidad digital y afiliados
    41 min  •  Élémentaire  •  Investigación y planificación
  • Analítica web y Testing, Publicidad digital y afiliados
    How do you measure attribution? First click? Last click? Here’s a way to assign value to various actions so that each click earns its own portion of the credit.
    45 min  •  Élémentaire  •  Investigación y planificación

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My OMI subscription makes it easy for me to stay on top of what's working now in digital. As a small business marketer, I wear many hats — from managing email, to search, to social media, and more — and thanks to my OMI subscription, I am able to successfully execute these campaigns and increase sales for my company and my clients.   

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